Advertising Secrets (Fb Ads and Native Ads)
you are now 80 percent ready for the
business we've adjusted everything and
tested and found the winning article now
it's time to launch ad campaign to bring
needed traffic to realize the
arbitration
why Facebook ads it's the biggest social
network in the world with 2.27 billion
active users nearly 1.5 billion of whom
are active every day is your audience on
Facebook the most recent data by Power
Research Center shows that every age
uses at least one social network site
with younger users with higher
percentages plus both men and women use
social media in about equal numbers and
when it comes to which network people
use Facebook dominates the list in other
words no matter what age group you are
targeting there will be more than enough
of those users on Facebook on Facebook
you can Target users by location age
gender interests connections
relationship State languages education
and workplaces Facebook ads policy in
the domain of AdSense Arbitrage
depending on campaign the least amount
of money as possible in order to achieve
the largest return in Google AdSense I
mean we must bring low CPC from Facebook
there are a number of AD subtypes you
can choose from these include video
offers leads canvas carousels and many
other types each one has a certain
advantage and can be useful depending on
the type of marketing you are doing in
AdSense Arbitrage business we are gonna
use a clickable image as you can see
here this article got big Impressions
therefore the price for engagement is
very cheap but that does not mean that
this is the winning article because in
AdSense Arbitrage the important thing is
to focus on the difference between what
you pay on Facebook and what you get on
AdSense this is called Roi return on
investment as we've explained previously
when creating your campaign Facebook
gives you some options to choose your
campaign objective objective means how
Facebook will spend your budget there
are many options to choose but in this
business we can choose between traffic
which is number of people that enters
our website or engagement which is post
likes and comments this is done to give
you analytics about your campaign and to
tell the algorithm of Facebook how to
exactly work because Facebook rely on
Dynamic Advertising Rising this means if
you put an amount of money on a campaign
it will be spent entirely to show your
ad and people who engage with your
content will Define the cost per click
and all the stuff with that being said
if you put five dollars on a campaign
and got 500 clicks or visits to your
website here your CPC is defined 5
divided by 500 which is equal to 0.01
dollar if you get 100 click your CPC
will be 0.05 dollars and so on unlike
native advertising when you can Define
CPC and all even Facebook have this
option but it's quite complex and won't
work with you as a beginner this leads
to a question everyone is asking which
is better choice for doing Facebook ads
to choose the option traffic or
engagement if I or any other marketer
answered you with this question we'll be
lying to you you tell me why the reason
is that neither I nor the best marketer
in the world can't tell you if the
advertisement will be successful from
the first try it is true that you will
start your sixth sense with years of
experience says Tai Lopez and you'll
start defining the successful ad even
before its Lynch but despite that your
invite will not be 100 correct you will
need to do a test and this is the
digital marketing principle therefore to
be frank with you and the answer to this
question is test or rather try same
article with same Target in odd and
everything but different objectives
traffic and engagement make the data you
get to judge please in AdSense Arbitrage
don't focus in CPM cost per mile and CPE
cost per engagement and all I want to
you focus on is how much views you get
on your website and how much do you earn
in Google AdSense no less no more now
that we knew that the whole principle
for success in digital marketing depends
on testing let's now see how to create
Facebook ads
if you are creating it for the first
time don't worry it is simpler than you
think and does not even need an
explanation it will not take you more
than three days to master FB ads the
secret is all intestine and with time
you will put your skills on the right
shape the first thing before doing any
advertisement is to know your target
audience well and you can find out all
of the informations you will need
through the Facebook tool Facebook
audience insights it's a free tool
empowered by Facebook itself to give you
insights about any audience you want
like audience volume genders and age
percentage interests audience engagement
and a lot of beautiful stuff I advise
you to spend an hour or two with this
tool to refine exactly the Right
audience you need after you get an idea
of the niche you will be working on and
your audience against now head over to
FB Arts manager before creating any
advertisement first make sure that you
have entered your information and
payment method whether it is PayPal or
your banking card now you are ready to
create your ad click on create then
choose traffic if you are going to make
the ad for the first time because you
want to bring visitors then I will
explain to you the strategy that you can
rely on in order to optimize the
advertisement and make an A B test do
not forget to choose name for your
campaign turn on just the A B test let
campaign budget optimization off for now
let's assume you will work in cleaning
Niche so you will be targeting women
around America or Australia whose ages
range from 21 to 60 years old you also
notice that I did not Target interest
because my article is aimed to all
women's and when when you target a large
audience without defining interests the
CPC will be cheap but that doesn't mean
that you should always Target generally
because if you choose a Micro Niche such
as real estate chronic diseases or other
Niche where CPC is very expensive on
Google AdSense it's true that the price
in Facebook ads will be expensive but
your profits in AdSense also are will be
massive also in the Futures in which
your ad will appear choose manual
placements and remove all tags and
stories leave only news feed and groups
feed and avoid Instagram at all costs
Instagram doesn't work with AdSense
Arbitrage if you want to use Instagram
ads it's preferable to work affiliate
offers or sell your products whether
it's dropshipping or local e-commerce it
works well
we've just finished just in our ad set
after modifying everything and making
sure that is complete press confirm and
congratulations you have just launched
your first ad campaign
now that you'll ensure ad you will be
excited every moment you'll do a refresh
to your AdSense account every moment and
wait for the profits after 24 hours if
it is a successful article you will find
that you spend ten dollars and got more
than 20 dollars means doubling your
money just start scaling if you get in
AdSense profits between 10 and 12
dollars it means relative equivalence
this means that the article is good and
only needs optimizing if you get less
than seven dollars in AdSense just
forget the article and search for
another one the article as I indicated
you don't create that article but all
you do at the beginning is to copy
everything article the add picture and
everything for 24 hours and judge the
results so here is what I would do if I
find a winning article first you make
sure that the ad you originally created
is still working and how it fits with
the article rewriting if it's still
making the same profit or not if it does
this is good this means that article is
still with the same quality because
sometimes when you do rewriting profits
decreases
second after we make sure that the
related article is as profitable as the
original will leave the first
advertisement working three I would
still optimize the article until
everything is perfect after that you
will create two new campaigns with a
budget of twelve dollars each the first
campaign is normal but the second one
with the new CBO future the purpose of
this process is to compare CBO with the
traditional campaign and which one is
more profitable CBO stands for campaign
budget optimization while running CBO
advertisers will not be able to set bids
and budget at the audience level instead
campaigns will automatically in real
time optimize towards the best
performing lowest cost audiences based
on what Facebook's deems most efficient
and scalable two in every ad campaign
there are two ad sets and the purpose of
each one is to compare your pictures
three in every ad set you will develop
two ads to compare article headlines
this means you put for every ad a single
headline you may find me obsessed with
testing but I really know changing a
picture or title headline I mean can
change your campaign from a minus 50 Roi
to a 300 percent ROI don't underestimate
the A B test because it is the secret
here sometimes you will find me trying
more than 5 titles with more than 5
pictures but if you want to do this you
must spend six dollars on every ad set
because less than this you will not be
able to judge the outcome exactly after
you start this testing make sure your
decision based on expensive CPC you put
off this ad set ads has a sheep CPC
leave it working and compare with the
AdSense revenues of course I wish I
could tell you that CBO is better than
normal but that is not because each time
the results can vary after you do your A
B test and confirm the successful ad set
you can go to the scaling stage what we
mean by the scaling stage it is the
stage where you want to grow your
profits instead of spending 10 dollars
and making thirty dollars per article
you will spend 500 and make 1500 bucks a
day and that's where your growth begins
but in the field of AdSense Arbitrage
you shouldn't grow lucky because you can
risk with your AdSense account when you
find a really successful article I
strongly recommend that you put it in
three sites and each site is linked with
AdSense so that when you do scaling you
do three days in the first account three
days in the second account and three
days on the third account use this
method and you'll not face any problem
with AdSense or Facebook let's assume
you found your successful article and
made an A B test that you found your
successful ad that brings conversions at
the lowest possible cost on Facebook ads
now it's time to grow and enter the
world of 4 digits a day or what is
called scaling see you next lecture
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